It worked for Pedro, and it worked for Naperville councilwoman Jennifer Bruzan Taylor. If you vote for me, all of your wildest dreams will come true. In a field of 11 city council candidates, with the top four getting elected, Taylor came in 4th place. She was elected by the narrowest of margins (57 votes) over the 5th place, and losing candidate (Allison Longenbaugh).
Taylor said everything she could, to get elected, including 17 campaign commitments to voters:
- Promote local business
- Promote public safety.
- Responsible development.
- Balance residents concerns re: traffic, storm water, and school overcrowding issues with the need to encourage economic growth.
- Any new development needs to solve issues for our neighborhoods, not create new ones.
- Reduce negative impact on the environment.
- Keep Naperville moving forward.
- Ensure everyone has their voice heard.
- Make Naperville prosperous.
- Protect small business and help them survive.
- Create new public/private partnerships to invest in our local businesses.
- Create uses for empty store fronts.
- Address traffic issues with timed lights & vehicle detection lights to reduce bottlenecks at intersections.
- Advocate for attainable housing.
- Reduce permit and impact fees.
- Increase the number of staff in the police department.
- Insure NPD has the equipment they need.
The question is, can Taylor remember just half of the commitments she made to voters? My guess, it’s doubtful. Pedro said more in just 13 words, than Taylor said in 122 words. Pedro kept it simple, Taylor didn’t. Much easier for Pedro to remember what he said to get elected, than for Taylor to remember.